On 5 February 2020 (1pm EST / 7pm CET), the Smart Prosperity Institute (SPI) is holding the webinar, "How to write for and engage with media."
Join Smart Prosperity Institute for a special series of webinars targeted at green economy researchers that will teach practical skills for effectively communicating your research to inform opinions and shape outcomes.
Journalists are increasingly seeking to tell the story of Canada’s transition to a stronger, cleaner economy—backed up by solid and objective research findings. Though interacting with the media may seem intimidating, it is one of the key channels to provide maximum research impact. This webinar will serve as a “media training 101” crash-course for students and researchers in the basics, such as writing a press release, putting together a media backgrounder, and how to shine in a media interview.
Hosted by Annette Dubreuil - Expert in Media Relations and Former Communications Director at Canada's Ecofiscal Commission.